Whether you’re a small business owner thinking of working with influencers or someone aspiring to be a content creator, we’ve rounded up 4 influencer marketing statistics that will blow your mind!

Planning for some fun summer brand activations and other types of events can also help to associate your brand with summer fun. If you haven’t already started planning this you are a little behind, but not to worry! You can still pull something together. You just have to be focused on getting it done. Plus, there are ways to do things more last minute as well, so read on!

Here are 8 tips for planning and running a successful event in the summer.

Summer is right around the corner and as each season changes, we also see a change in buying behaviours, trends, and much more. As an entrepreneur, it’s important to recognize these changes and to adapt for the season.

Today, I’m rounding up 5 of my favourite blogs about summer marketing to help you out with your business this summer!

It’s hard to have a successful marketing strategy without incorporating video in some way. While it can be daunting to put yourself out there and step in front of the camera, there are things you can do to get comfortable.

Last week we went over a step-by-step guide to posting on TikTok. This week we’re covering Instagram Reels.

Let’s look at some things you can do to make your marketing more effective – and feel less burnt out about the whole process.

What worked yesterday may not work today. Reviewing your marketing strategy a few times throughout the year will ensure you stay on top of things and get ahead of any changes. Here are a few marketing related things you should note as we move into the next quarter.

Let’s look at what marketing for Gen X looks like in 2023

Regardless of whether you watched for the football, Rihanna’s half-time show, or the highly anticipated ads, let’s take a peek at the hype surrounding the Super Bowl this year and a few lessons you can take away for your own business.

Let’s look at four marketing statistics for Gen Z and what they may mean for your business.

We’re already a few weeks into the new year and, for many, a new year means new goals and some reflection. If you’re a business owner or your marketing team lead, that should apply to your social media strategy as well. So, let’s take a look at 5 ways you can start 2023 off right!

There is so much to consider when you’re building or revising a marketing strategy and it’s almost impossible to remember everything. So here is a bit of a cheat sheet to help you make better marketing choices this year. Let 2023 be your year for marketing success!

With everything going on on social media, here are 3 reasons why you shouldn’t ONLY rely on social media to market your business.

It's not necessarily about setting resolutions you won’t keep. It’s about looking at how 2022 is going to impact your 2023 strategy.

Here are 5 things you can do to better prepare yourself for what’s coming for your marketing in 2023.

Whether you’re preparing to launch your own business, or have already kicked things off, you may be considering joining one or more social media platforms. Before you do start or expand on social media, there are several things you should consider.

Let’s take a look at the 5 things entrepreneurs should know before starting on social media!

With less than 100 days until Christmas, you should be in planning mode for the upcoming season.

Here are a few things you need to get in order to have a strong close to the year.

Here are a few of my favourite articles with some holiday marketing tips and tricks to add a little (or a lot) of sparkle to your holiday marketing campaigns.

Maintaining an online presence is important for the success of any business in 2022, but how often should you be posting to remain relevant?

How do you live in the moment with your business and your marketing yet still plan for the future? Here are a few ways to balance short-term and long-term planning for your business

You should create a good mix of content on social media. Here are 4 ways to balance sales and entertainment when creating content for social media.

What the heck is a social media algorithm and why is everyone talking about it? Here is a breakdown of what you need to know and how to create content for social media in the world of algorithms.