Social media has become a massive part of our everyday lives, so it’s no surprise that it’s an important tool for all businesses - even small ones! Let’s discuss how small businesses can use social media!

Sometimes status quo works, but if you’ve already stepped onto the social media roller coaster you’ll know that the platforms are constantly changing and the way users consume content is also constantly changing. So how do you keep up? How do you make sure that your content stays “spicy” enough that it can continue to engage your audience in different ways?

Here are 6 things you can try today to help spice up your social media content.

The question should no longer be “should we be on social media.” Instead you should be asking what platform(s) to be on. And that depends a lot on your audience and your goals.

So let’s take a peek at some of 2023’s most common – and popular – social media platforms.

We only know what we know. So we ask questions to fill the knowledge gaps. But what if you’re asking the wrong questions?

Here are a few questions we’ve gotten when people are looking for marketing help. While it’s good to ask questions, make sure you’re focused on the right things.

We’re already a few weeks into the new year and, for many, a new year means new goals and some reflection. If you’re a business owner or your marketing team lead, that should apply to your social media strategy as well. So, let’s take a look at 5 ways you can start 2023 off right!

With everything going on on social media, here are 3 reasons why you shouldn’t ONLY rely on social media to market your business.

Whether you’re preparing to launch your own business, or have already kicked things off, you may be considering joining one or more social media platforms. Before you do start or expand on social media, there are several things you should consider.

Let’s take a look at the 5 things entrepreneurs should know before starting on social media!

You should create a good mix of content on social media. Here are 4 ways to balance sales and entertainment when creating content for social media.

What the heck is a social media algorithm and why is everyone talking about it? Here is a breakdown of what you need to know and how to create content for social media in the world of algorithms.

From new features to platform updates, here’s what you need to know about your top social media platforms.

You may be wondering what are social media trends, how do you find them, and how do you use them? Here’s a crash course in what you need to know.

Timing is everything. You may be wondering, “How do I choose when to post?” Well, here are a few tips to help you choose the best times to post on social media.

It can be difficult for anyone to grow on social media. You can choose either organic growth or paid growth and we’ve broken down the pros and cons for each.

As people spend more time outside and with friends, businesses can experience a bit of a slower season. While this certainly presents its challenges, there’s also an opportunity to have some fun and test the waters. Here are 5 tips for getting more from your summer social media strategy.