Small Business

How to get your 2021 marketing strategy ready
Business, Entrepreneurship, Strategy
December 10, 2020
How to get your 2021 marketing strategy ready

By Candace Huntly Every year we talk about getting ready for the next year like someone is going to flip a switch and all of a sudden it is going to be a new year, fresh start, clean slate… The reality is, when the first seconds of the day happen on January 1st, the fresh […]

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Entrepreneurial Words of Wisdom
Business, Entrepreneurship, Strategy
December 3, 2020
Entrepreneurial Words of Wisdom

By Trevor Shorte I recently had the privilege to present a workshop on Entrepreneurship to a group of high school students. They were an intelligent, curious group that asked great questions and I was impressed by their interest in becoming entrepreneurs. When I was their age, if you had told me that I would be […]

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5 Challenges Every Entrepreneur Will Face and How to Solve Them
Business, Entrepreneurship, Strategy
November 26, 2020
5 Challenges Every Entrepreneur Will Face and How to Solve Them

By Felicia Guthrie Taking the leap into entrepreneurship can be both exciting and intimidating, and whether you’ve taken the plunge already or you’re just thinking of it, it’s good to know what you’re getting yourself into. It’s not easy work and you’ll face a lot of challenges along the way. While most of these will […]

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Rules of Successful Entrepreneurship
Business, Entrepreneurship, Strategy
November 19, 2020
Rules of Successful Entrepreneurship

By Candace Huntly Rule #1: There are no rules Take what you have heard about entrepreneurship and set it aside. Your experience will be different from those around you. There is no magic bullet to get you to successful entrepreneurship faster. Sure, owning a business may come more naturally to some entrepreneurs. But they still […]

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5 Ways to Spot Entrepreneurial Burnout (and what to do next)
Business, Entrepreneurship, Strategy
November 12, 2020
5 Ways to Spot Entrepreneurial Burnout (and what to do next)

By Candace Huntly Entrepreneurial burnout is a very real issue. It doesn’t happen overnight. It is usually a slow burn brought on by prolonged stress where your behaviours, energy, and mindset shifts. Before entrepreneurial burnout can affect your business negatively, it’s best to identify some of the ways you will be affected personally. Here are […]

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3 Questions Every Entrepreneur Should Ask Before Launching a Business
Business, Entrepreneurship, Strategy
November 5, 2020
3 Questions Every Entrepreneur Should Ask Before Launching a Business

By Trevor Shorte If you ask 10 different Business and Marketing experts what are the key questions that an entrepreneur must ask themselves before launching a business, you’re likely going to get 10 different answers.  Some of the questions you would probably see: What are my goals as an entrepreneur? Most entrepreneurs find it difficult […]

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Getting frustrated with growing your brand online? Here’s what you should do next
Business, Entrepreneurship, Marketing, Strategy
October 29, 2020
Getting frustrated with growing your brand online? Here’s what you should do next

By Felicia Guthrie As a small business owner, growing your brand online can feel like it takes a lot of resources. It can be time consuming, cost money, and of course, it takes actual work. If you’re putting in the work but feel like you’re not seeing the results you were hoping for, it can […]

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7 ways small businesses can get noticed
Business, Entrepreneurship, Strategy
October 22, 2020
7 ways small businesses can get noticed

By Candace Huntly It can sometimes be frustrating for small businesses to be passed over because a customer wants to purchase from a bigger brand. While it might seem like being a small business among giants puts you at a disadvantage, there are many ways you can step out of the shadow of your large-brand […]

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3 things every small business should do before marketing
Business, Entrepreneurship, Marketing, Strategy
October 15, 2020
3 things every small business should do before marketing

By Candace Huntly It can be tempting to “just get started” marketing your product because you “need to make money.” However, chances are, you aren’t going to be happy with the results you are getting because you haven’t taken the time to actually do the foundational work to set yourself up for success. If you […]

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10 things to ask before hiring a marketing agency
Business, Strategy
October 8, 2020
10 things to ask before hiring a marketing agency

By Candace Huntly The decision to hire a marketing agency vs doing things on your own is a decision that causes a lot of grief for many business owners and experts. There are a lot of factors that go into making this decision. In the end, you need to do what is best for your […]

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