By Candace Huntly By now, you have probably heard all the stats about social media usage… There are billions of people all over the world who use social media across different platforms… You’ve likely also seen the recent popularity explosion of TikTok across multiple age demographics throughout the pandemic… And you may have even experienced […]
Marketing Strategy
October 28, 2021
By Candace Huntly It’s no secret that we love small businesses at SongBird. It’s also no secret that starting a business is hard and the ride is more like a roller coaster than a glide to the top. Just because you are just getting started – or you think you’re too small – doesn’t […]
October 21, 2021
Are you a small business owner who’s been wanting to work with influencers? Not sure what that means for your small business or even where to start? Eight out of 10 consumers have made a purchase based on a recommendation from an influencer, so, it comes as no surprise that many businesses want to work […]
October 7, 2021
By Trevor Shorte It’s the start of Small Business Month (officially it’s supposed to be for one week but unofficially, it lasts the entire month!) so we wanted to tackle a topic that is of great importance, especially to small businesses. I’ve mentioned this before but if you can’t find people to give you money […]
September 30, 2021
By Candace Huntly You can try to ignore it, but the holiday season is tip toeing up behind you. Pumpkin spice is everywhere, Halloween decorating is getting into full swing, and before you know it, Christmas and all the other holidays will be staring you in the face. So, what’s your holiday marketing strategy? Last […]
September 23, 2021
By Candace Huntly This is not a drill… The 2021 holiday season is coming whether you like it or not. I know… It’s still warm outside, but that doesn’t mean you should put off planning your holiday marketing! Pumpkin spice lattes are in season, we’ve had a few sweater weather days, your Instagram feed is […]
September 16, 2021
By Felicia Guthrie We’re in the last few days of summer and although Halloween candy and decorations have just began trickling into stores that doesn’t mean it’s too early to start thinking of the holidays, in fact, many brands have already planned their holiday launches, campaigns, and promos! Don’t worry though, it’s not too late! […]
September 9, 2021
By Candace Huntly If you read our blog from last week (or you know me at all), you know that we are already talking about holiday marketing! I can’t lie. I love everything about the holidays and planning for the holidays (except maybe the obsession with pumpkin spice everything that starts in the fall… 😬). […]
September 2, 2021
By Trevor Shorte Are you thinking of Black Friday yet? If you’ve been in business for any amount of time, it’s hard to ignore the impact of the Holiday Selling Season. For some businesses, it’s the time of year that they literally can make more revenue between October to December then they did for the […]
July 29, 2021
By Candace Huntly Now that everything is opening up, business is going to look VERY different than it has in the past year and a half. During the pandemic, digital marketing strategies were a lifeline for so many businesses. So what happens now that we can see the light at the end of the tunnel? […]