Leadership

8 ways to avoid the negative effects of bad marketing
Business, Marketing, Strategy
April 27, 2017
8 ways to avoid the negative effects of bad marketing

Is your marketing helping your business or hurting it? Well, all marketing is good, right? Not so! You could be implementing a bad marketing strategy for your business that is taking up valuable time and money. In the same way that there is a right way and a wrong way to change the oil in […]

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Small Business Growth: Scaling up while staying agile
Business, Entrepreneurship, Strategy
November 17, 2016
Small Business Growth: Scaling up while staying agile

For many small business owners, you may have mastered the art of working small, but perhaps you are ready for business growth. We all know that “slow and steady wins the race” for many reasons in business. One of the most obvious reasons is that you are so used to working on a smaller scale […]

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How to Win Customers and Influence People
Business, Marketing, Public Relations, Strategy
October 13, 2016
How to Win Customers and Influence People

In the world of marketing and PR we look to influencers in the media and on social channels to help tell our clients’ stories. Influence isn’t something to take lightly. For your opinion to matter so much to a group of individuals that it sparks conversation or affects purchasing behaviour is a powerful thing. How […]

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Knowing When To Let Go In Business
Business, Entrepreneurship
February 18, 2016
Knowing When To Let Go In Business

As an entrepreneur, you have put blood, sweat, and tears (hopefully more of the latter two) into building your business. It’s an extension of you. Sometimes that leads to overprotective behaviour that could actually be harming the growth of your business in the long run. You have to learn to let go. Letting go doesn’t […]

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2016 Business Strategy: Getting Your House In Order
Business, Strategy
January 7, 2016
2016 Business Strategy: Getting Your House In Order

It’s a new year and we’re sure you have set a few resolutions for yourself. Most of us don’t think enough about our annual business goals. It’s important to set annual goals for your business and to make sure they are aligned with the overall strategy that you have set. Your focus may change, so […]

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6 Ways to Prepare Your Business For the Holidays
Business, Entrepreneurship, Strategy
December 17, 2015
6 Ways to Prepare Your Business For the Holidays

Whatever you celebrate at this time of year, or whether you don’t celebrate anything at all, the reality is many businesses shut down for at least a few days, some for more. For most business owners, whether you are a solopreneur, a small business owner, or the head of a larger company, the challenge becomes […]

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Leadership: When is it time for a change
Strategy
November 27, 2014
Leadership: When is it time for a change

You have taken the time to build something from the ground up, whether it’s your company or even a specific project that you have spent months on. You have formed every painstaking detail. And it’s just not working. Do you go for the big change? Or do you stick it out? Well, the answer to […]

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Business, Entrepreneurship
November 20, 2014
Leadership: How Not To Make Your Employees Hate Their Jobs

Last week we talked about what leaders are doing wrong – how they are making their employees hate their job. It may sound a bit melodramatic, but a bad leader can actually have that drastic of an effect on an entire team of people. So many leaders feel that there needs to be an “us […]

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4 Ways to Make Your Employees Hate Their Job
Business, Entrepreneurship
November 13, 2014
4 Ways to Make Your Employees Hate Their Job

There are so many articles on the qualities and actions that make a great leader or manager, but so many managers need to be called out on what they are currently doing that really isn’t working. In fact, it may be contributing to a daily build-up of resentment that can only negatively affect the daily […]

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It’s Never “Just Business”: 4 Times Emotions Play a Role In Business
Entrepreneurship
October 9, 2014
It’s Never “Just Business”: 4 Times Emotions Play a Role In Business

We have all heard the phrase, “It’s just business” and it’s usually associated with some sort of negative situation. As a professional and business owner, a recent situation got me thinking about this. Being told so often to take emotion out of the equation raises an interesting question. Is it ever “just business”? Here are […]

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