content development

5 things you should know about media pitching
Public Relations
April 6, 2017
5 things you should know about media pitching

We’ve discussed creating content for social media and for blogs, which are both fairly promotional in terms of you getting your brand out there. But what about writing content for media pitching? In past, we’ve given you tips on how to write a great pitch, but there are so many little details that people often […]

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7 steps to spectacular blog writing
Business, Entrepreneurship, Marketing
March 23, 2017
7 steps to spectacular blog writing

If you have entered the glorious world of blogging for business, congratulations! As you likely know by now, blogging takes a bit of effort on your part. For some people, sitting down to write a blog is the last thing they would want to do, but if you do it the right way, then blog […]

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10 ways to write better social media content
Marketing, Strategy
March 16, 2017
10 ways to write better social media content

Did you know there is a right way and a wrong way to “do” social media for your business? Most of the time, it actually comes down to the content you’re posting. Writing social media content is about more than promotional posts with your latest products and advertisements. It’s also about more than posting as […]

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5 Important Content Marketing Lessons to Learn for 2017
Marketing, Strategy
December 22, 2016
5 Important Content Marketing Lessons to Learn for 2017

Content marketing… Have you mastered it yet? Because the way we reach audiences is constantly changing, chances are we can all learn a thing or two about content marketing. At its basic core, content marketing is a strategic approach to marketing where you engage with your audience using content that is relevant and informative. It […]

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5 Reasons To Start Blogging For Business
Business, Marketing, Strategy
April 21, 2016
5 Reasons To Start Blogging For Business

By Candace Huntly To blog or not to blog? That is the question… Wait, is it? The real question should be: How can I fit blogging for my business into my schedule? There are three main types of blog: Personal Blog: This is where you (over)share your personal life to become internet-famous. This life isn’t […]

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