As a small business owner, it can be very overwhelming at times to get everything done successfully and in a timely fashion. Most of us have been in a place where there is so much to do that you have no idea where to start, so nothing gets done, yet you still feel so busy […]
Consultant
June 5, 2014
The way any organization handles a crisis (it doesn’t really matter what size) can tell a lot about the team and the way things are run on a day to day basis. Crisis situations are a turning point and you either end up facing the right direction or the wrong way where you walk all […]
May 29, 2014
A good, integrated marketing strategy is essential to organizations at all stages of the brand lifecycle. Leaders create and implement individual campaigns that are designed to showcase the brand, individual products, and key characteristics and messaging for specific audiences. When we put together so many campaigns for the same organization, sometimes it is easy to […]