Consultant

5 Ways To Avoid Feeling Overwhelmed In Business
Business, Strategy
September 25, 2014
5 Ways To Avoid Feeling Overwhelmed In Business

As a small business owner, it can be very overwhelming at times to get everything done successfully and in a timely fashion. Most of us have been in a place where there is so much to do that you have no idea where to start, so nothing gets done, yet you still feel so busy […]

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Crisis Management: How to handle a crisis and come out on top
Strategy
June 5, 2014
Crisis Management: How to handle a crisis and come out on top

The way any organization handles a crisis (it doesn’t really matter what size) can tell a lot about the team and the way things are run on a day to day basis. Crisis situations are a turning point and you either end up facing the right direction or the wrong way where you walk all […]

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From Boring to Brilliant: 6 Ways to Spice Up Your Marketing & PR Efforts
Marketing, Strategy
May 29, 2014
From Boring to Brilliant: 6 Ways to Spice Up Your Marketing & PR Efforts

A good, integrated marketing strategy is essential to organizations at all stages of the brand lifecycle. Leaders create and implement individual campaigns that are designed to showcase the brand, individual products, and key characteristics and messaging for specific audiences. When we put together so many campaigns for the same organization, sometimes it is easy to […]

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