client-agency

Client Feature: Evan Thompson and Associates
Client News
January 28, 2016
Client Feature: Evan Thompson and Associates

SongBird Marketing works with a number of clients to position them within their marketplace. Whether an entire business, or an individual brand we look at building a great foundation, helping it to grow over time. Evan Thompson, President of Evan Thompson and Associates, has a wealth of knowledge and experience stemming from 30 years in […]

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Introducing TUTSWVET: The Answer to ALL of Your Toilet Paper Problems!
Client News, Marketing, Public Relations
November 12, 2015
Introducing TUTSWVET: The Answer to ALL of Your Toilet Paper Problems!

3ME Concepts, an innovation company based on solutions, is tapping into SongBird Marketing Communications to generate some buzz for its current project TUTSWVET. TUTSWVET is a tissue mist that is revolutionizing relationships with toilet paper (AKA TP) across North America. SongBird will handle TUTSWVET’s media and influencer relations in addition to revitalizing their social media […]

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Marketing: Can you afford not to do it?
Business, Marketing, Strategy
March 19, 2015
Marketing: Can you afford not to do it?

At one point or another, every entrepreneur has looked at their budget and felt that “something’s gotta go.” More often than not, they look at the price tag to get a great marketing campaign off the ground and think one of three things: It’s way too expensive for marketing. I am just going to start […]

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Communication Builds Trust: Use Your Words
Business
March 12, 2015
Communication Builds Trust: Use Your Words

Whether you work in customer service, IT, or any other position, it’s important to remember a phrase that we often hear parents say to their small children: “Use your words.” Communication is key to so many aspects of business success, but most importantly, building trust. Let’s take a look at three different types of relationships […]

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What’s the Difference Between Marketing and PR?
Marketing, Public Relations
July 17, 2014
What’s the Difference Between Marketing and PR?

It is the age old question… “What is the difference between marketing and PR?” This is often partnered by the question “Which is more important for my business?” As the consumer and media landscapes shift, the difference between marketing and PR becomes more of a grey area rather than black and white. With the difference […]

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Marketing, Strategy
May 8, 2014
Spotlight on Bad Marketing Strategy Advice: Part 1

In a world where DIY is encouraged, and everyone claims they are an expert (do your due diligence before you hire someone!), the internet is a key component of research and knowledge. When considering marketing strategy development, if you rely solely on this information, it is more than likely that you will run into some […]

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Spotlight on Client-Agency relationships: Finding the right fit
Entrepreneurship, Marketing, Public Relations, Strategy
April 3, 2014
Spotlight on Client-Agency relationships: Finding the right fit

Whether you are trying to develop a strategy for your company to get off the ground and you are just getting to know your brand, or you need to develop some great ideas to take your brand to the next level, the one thing you can’t gloss over is the process of finding the right […]

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