We have all sat through “brainstorms” where the manager stands at the front with a whiteboard marker in hand and dictates his/her ideas to the rest of the group, who,[...]
When people hear the term “personal brand” – a hot buzzword – there are certain misconceptions that are associated that steer people in the wrong direction. Below[...]
Whether you are trying to develop a strategy for your company to get off the ground and you are just getting to know your brand, or you need to develop some great ideas t[...]
Even if you have been in the business of creating campaigns for a very long time, sometimes you just get it wrong. Entrepreneurs just starting out building their brand re[...]
Brand messaging and brand identity are important aspects of business development. When just getting started as an entrepreneur, it is important to know who you are as an [...]
Entrepreneurs thrive on creative thinking and collaboration. You may have heard the term “serial entrepreneur” which has so many negative connotations! I think entrep[...]
Buzzwords are thrown around a lot in discussions about building a business strategy. As the meaning behind the buzzwords develops, without big company big budgets, how ar[...]
Buzzwords are thrown around a lot in discussions about building a business strategy. As the meaning behind the buzzwords develops, without big company big budgets, how ar[...]