Songbird Spotlight
Looking at brand and small business challenges through a creative lens. Step outside of the box and into the spotlight!
November 26, 2020
By Felicia Guthrie Taking the leap into entrepreneurship can be both exciting and intimidating, and whether you’ve taken the plunge already or you’re just thinking of[...]
November 19, 2020
By Candace Huntly Rule #1: There are no rules Take what you have heard about entrepreneurship and set it aside. Your experience will be different from those around you. T[...]
November 12, 2020
By Candace Huntly Entrepreneurial burnout is a very real issue. It doesn’t happen overnight. It is usually a slow burn brought on by prolonged stress where your behavio[...]
November 5, 2020
By Trevor Shorte If you ask 10 different Business and Marketing experts what are the key questions that an entrepreneur must ask themselves before launching a business, y[...]
October 29, 2020
By Felicia Guthrie As a small business owner, growing your brand online can feel like it takes a lot of resources. It can be time consuming, cost money, and of course, it[...]
October 22, 2020
By Candace Huntly It can sometimes be frustrating for small businesses to be passed over because a customer wants to purchase from a bigger brand. While it might seem lik[...]
October 15, 2020
By Candace Huntly It can be tempting to “just get started” marketing your product because you “need to make money.” However, chances are, you aren’t going to be[...]
October 8, 2020
By Candace Huntly The decision to hire a marketing agency vs doing things on your own is a decision that causes a lot of grief for many business owners and experts. There[...]
October 1, 2020
By Trevor Shorte When you talk about persuasion, most people think along the lines of someone using some kind of Jedi Mind trick to get you to buy into whatever they are [...]
September 24, 2020
By Felicia Guthrie COVID-19 has changed our daily lives and many of these changes will stick around long-term, including some of the marketing trends that were front and [...]