Songbird Spotlight
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June 10, 2021
By Candace Huntly From the beginning, humans have been using persuasion to try to sell their wares. Marketing has been a “thing” for a long time. The big question is [...]
June 3, 2021
By Trevor Shorte There’s an old African proverb that says “It takes a village to raise a child” which means that a child is better off when the entire community pla[...]
May 27, 2021
By Candace Huntly Your business – like you as a person – will go through different stages. This is called the business life cycle. You’re going to go through growin[...]
May 20, 2021
By Felicia Guthrie Are you tracking your social media metrics? Whether you’re tracking social media metrics already or you haven’t started yet, it’s important to no[...]
May 13, 2021
By Candace Huntly Marketing is marketing… right? Well, if we’re going to talk about it, then the answer needs to be a bit more nuanced. For example, within your busin[...]
May 6, 2021
By Trevor Shorte I was recently asked about what advice I would give to someone who wanted to start a business. For me, the answer would start like this: “Are you sure [...]
April 29, 2021
By Candace Huntly A couple of weeks ago I talked about how you can cut from your marketing budget without losing momentum… While it’s never good to cut out marketing,[...]
April 22, 2021
By Felicia Guthrie Do you think your limited marketing budget is preventing you from working with influencers that can boost your brand awareness and engagement? Think ag[...]
April 15, 2021
By Candace Huntly It’s no secret that the marketing budget is the first thing to get cut when revenues go down. It’s ironic that marketing is the one thing that will [...]
April 8, 2021
By Trevor Shorte Last week we went through the first 5 low budget marketing tips for startups and here are 5 more. It is important for entrepreneurs to recognize that you[...]