Marketing

4 ways your personal social media can help grow your business
Entrepreneurship, Marketing
November 11, 2021
4 ways your personal social media can help grow your business

By Candace Huntly By now, you have probably heard all the stats about social media usage… There are billions of people all over the world who use social media across different platforms… You’ve likely also seen the recent popularity explosion of TikTok across multiple age demographics throughout the pandemic… And you may have even experienced […]

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Small Business Marketing Checklist
Business, Entrepreneurship, Marketing, Strategy
October 28, 2021
Small Business Marketing Checklist

  By Candace Huntly It’s no secret that we love small businesses at SongBird. It’s also no secret that starting a business is hard and the ride is more like a roller coaster than a glide to the top. Just because you are just getting started – or you think you’re too small – doesn’t […]

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3 things you need to know about small business influencer marketing
Entrepreneurship, Marketing, Strategy
October 21, 2021
3 things you need to know about small business influencer marketing

Are you a small business owner who’s been wanting to work with influencers? Not sure what that means for your small business or even where to start? Eight out of 10 consumers have made a purchase based on a recommendation from an influencer, so, it comes as no surprise that many businesses want to work […]

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Can a small business survive without social media?
Entrepreneurship, Marketing, Strategy
October 14, 2021
Can a small business survive without social media?

By Candace Huntly Can your small business survive without social media? I would answer a verrry tentative maybe. While there are pros and cons to getting active on social media with your business (just like any strategy you choose, BTW!), you need to make sure that you are making the right decision for you and […]

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10 fun holiday marketing ideas: Part 2
Marketing, Strategy
September 30, 2021
10 fun holiday marketing ideas: Part 2

By Candace Huntly You can try to ignore it, but the holiday season is tip toeing up behind you. Pumpkin spice is everywhere, Halloween decorating is getting into full swing, and before you know it, Christmas and all the other holidays will be staring you in the face. So, what’s your holiday marketing strategy? Last […]

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10 fun holiday marketing ideas: Part 1
Marketing, Strategy
September 23, 2021
10 fun holiday marketing ideas: Part 1

By Candace Huntly This is not a drill… The 2021 holiday season is coming whether you like it or not. I know… It’s still warm outside, but that doesn’t mean you should put off planning your holiday marketing! Pumpkin spice lattes are in season, we’ve had a few sweater weather days, your Instagram feed is […]

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5 questions to ask about your holiday marketing strategy
Marketing, Strategy
September 9, 2021
5 questions to ask about your holiday marketing strategy

By Candace Huntly If you read our blog from last week (or you know me at all), you know that we are already talking about holiday marketing! I can’t lie. I love everything about the holidays and planning for the holidays (except maybe the obsession with pumpkin spice everything that starts in the fall… 😬). […]

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3 Consumer Trends to Look Out For This Holiday Season
Business, Marketing, Strategy
September 2, 2021
3 Consumer Trends to Look Out For This Holiday Season

By Trevor Shorte Are you thinking of Black Friday yet? If you’ve been in business for any amount of time, it’s hard to ignore the impact of the Holiday Selling Season. For some businesses, it’s the time of year that they literally can make more revenue between October to December then they did for the […]

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4 Things your agency won’t tell you about social media
Marketing
August 26, 2021
4 Things your agency won’t tell you about social media

By Candace Huntly Social media isn’t new. It’s been around. It’s evolved. It continues to change… And marketers have to adapt at every step of the way. While some brands prefer to work with an agency or a freelance consultant to get social media done, others prefer to take a DIY approach. Neither approach is […]

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4 ways to incorporate social media challenges
Marketing
August 19, 2021
4 ways to incorporate social media challenges

By Felicia Guthrie Is your small business on social media? Do you want to inject some more fun and personality into your social media strategy?  Do you want to utilize social media to build connections with your target audience? If you answered yes to all of these questions, incorporating social media challenges into your social […]

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