Social media marketing

Social Media FAQ
Marketing
August 2, 2018
Social Media FAQ

Social media can be complicated and time consuming if you take the wrong approach. While there is not one-size-fits-all strategy for every business, there are certain things you should know to help you build a strategy to get you the success you want. Here are some frequently asked questions when it comes to social media […]

No Comment 0
8 ways social media has changed PR
Marketing, Public Relations, Strategy
July 26, 2018
8 ways social media has changed PR

Public Relations (PR) often has a wall of confusion surrounding it… The biggest question that comes up most often is what it means. Often, people think that PR is just media relations, when it reality it is so much more. PR is any type of strategy that helps you connect with your public. It can […]

No Comment 0
9 Types of social media content your brand could be creating right now
Marketing, Public Relations, Strategy
July 19, 2018
9 Types of social media content your brand could be creating right now

We’ve all heard the saying “Content is King” and if you haven’t… well… you have now! Creating content is a great way for you to connect directly with both your target audience and your established community. And social media makes it possible to do this instantly while keeping significant control over your brand’s message and […]

No Comment 0
Social media… Where to start?
Marketing, Strategy
July 12, 2018
Social media… Where to start?

We hear so much about strategies for running a successful social media strategy, but how are you supposed to run that strategy if you don’t get started properly? Before you can get to the day-to-day successes, you need to set yourself up. Here are a few things to consider as you are building your social […]

No Comment 0
How to use trending topics in your social media strategy
Marketing, Strategy
March 8, 2018
How to use trending topics in your social media strategy

We all know that social media is important. But how are you using it? As each platform evolves, brands have to face certain challenges (hello Facebook algorithm…), but they also add features that can help brands make their content on social media even better. One of these features is trending topics. Considering two of the […]

2 Comments 0
5 Ways to use video in your social media marketing
Marketing, Strategy
February 22, 2018
5 Ways to use video in your social media marketing

Social media is an amazing tool to help you build brand awareness and connect with your target audience. The thing is, as with any technology, it is always evolving. In order to evolve with the your audience’s changing behaviour in how they use social media, you need to adapt your social media marketing strategy. One […]

No Comment 0
7 ways to get the most out of your social media profiles
Marketing, Strategy
February 15, 2018
7 ways to get the most out of your social media profiles

Social media. You know you need it, but how are you supposed to get it done right? Well it should start with setting up your social media profiles. You want to make sure that you are setting yourself up for success right for the start, which means optimizing your profiles to make them user-friendly and […]

No Comment 0
Putting the social back in social media for business
Marketing, Strategy
February 1, 2018
Putting the social back in social media for business

One of the most important things any brand can remember is that while social media is a marketing tool, it really needs to remain social. It’s people talking to other people. If you’re finding your engagement low on social media, before you get too frustrated and throw in the towel, have a look at some […]

No Comment 0
10 ways to write better social media content
Marketing, Strategy
March 16, 2017
10 ways to write better social media content

Did you know there is a right way and a wrong way to “do” social media for your business? Most of the time, it actually comes down to the content you’re posting. Writing social media content is about more than promotional posts with your latest products and advertisements. It’s also about more than posting as […]

2 Comments 0