Songbird Spotlight

Looking at brand and small business challenges through a creative lens. Step outside of the box and into the spotlight!
How to successfully change up your marketing strategy
Business, Marketing, Strategy
January 18, 2018
How to successfully change up your marketing strategy
Changing up your marketing strategy shouldn’t be done on a whim, and it definitely shouldn’t be a knee-jerk response to a specific event. While you have an existing s[...]
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How to turn knowledge into a successful business strategy
Business, Entrepreneurship, Strategy
January 11, 2018
How to turn knowledge into a successful business strategy
Regardless of what stage you are at or role you play in business, it is up to you to educate yourself on the developments in your industry. Whether technology-related, to[...]
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11 Quotes to inspire you in 2018
Quotes, Uncategorized
January 4, 2018
11 Quotes to inspire you in 2018
Now that 2018 is here, it’s time to dust off the holiday cobwebs and get started on implementing your 2018 strategy! We know that it can be hard to get going, so he[...]
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Happy Holidays!
Business
December 28, 2017
Happy Holidays!
Now that 2018 is here, it’s time to dust off the holiday cobwebs and get started on implementing your 2018 strategy! We know that it can be hard to get going, so he[...]
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11 Fun holiday facts… Marketing or otherwise!
Marketing
December 21, 2017
11 Fun holiday facts… Marketing or otherwise!
We’re a few weeks away from a new year! Entering the final holiday madness stretch, we thought we would have a bit of fun with a few holiday facts and stats that you mi[...]
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3 Holiday campaigns we love… and why they work
Marketing
December 14, 2017
3 Holiday campaigns we love… and why they work
Given we’re experiencing our first real snow of the season this week in Toronto, we thought we would take a look at some of our favourite holiday campaigns out there an[...]
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5 Marketing resolutions to make for 2018
Business, Marketing, Strategy
December 7, 2017
5 Marketing resolutions to make for 2018
For many, a new year means a fresh start, which includes plenty of resolutions that you may or may not keep. We’re all familiar with the busy start to the year in the g[...]
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6 ways to take a business break over the holidays
Business, Entrepreneurship, Strategy
November 30, 2017
6 ways to take a business break over the holidays
One of the most important things you can do as a business owner is to take a business break – spend time away from your business. It also happens to be the hardest [...]
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6 reasons entrepreneurs should just say ‘no’ in business
Business, Entrepreneurship, Strategy
November 23, 2017
6 reasons entrepreneurs should just say ‘no’ in business
For many people, saying ‘no’ can be the hardest thing to do. When was the last time you said ‘no’ to someone when it comes to business? Most entrepreneurs don’t[...]
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7 common entrepreneurship myths
Entrepreneurship
November 16, 2017
7 common entrepreneurship myths
Entrepreneurship can be both extremely rewarding and detrimental… sometimes at the same time. When people talk about it feeling like a roller coaster, it’s not an exa[...]
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