Songbird Spotlight

Looking at brand and small business challenges through a creative lens. Step outside of the box and into the spotlight!
Entrepreneurship, Marketing
March 20, 2014
Spotlight on Brand Messaging: Achieving Success
Brand messaging and brand identity are important aspects of business development. When just getting started as an entrepreneur, it is important to know who you are as an [...]
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Spotlight on Entrepreneurship: Taking the Plunge
Entrepreneurship
March 13, 2014
Spotlight on Entrepreneurship: Taking the Plunge
Entrepreneurs thrive on creative thinking and collaboration. You may have heard the term “serial entrepreneur” which has so many negative connotations! I think entrep[...]
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Entrepreneurship, Marketing, Public Relations
March 7, 2014
Spotlight on Marketing and PR Buzzwords: What To Do With Them As a Small Business Owner
Buzzwords are thrown around a lot in discussions about building a business strategy. As the meaning behind the buzzwords develops, without big company big budgets, how ar[...]
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Newsletter
Public Relations
September 10, 2012
Newsletter
Buzzwords are thrown around a lot in discussions about building a business strategy. As the meaning behind the buzzwords develops, without big company big budgets, how ar[...]
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