Parents

5 Ways Content Can Help You Connect With Parents
Parents
October 17, 2017
5 Ways Content Can Help You Connect With Parents

Content marketing… Have you mastered it yet? Because the way we reach audiences is constantly changing, chances are we can all learn a thing or two about content marketing. At its basic core, content marketing is a strategic approach to marketing where you engage with your audience using content that is relevant and informative. It […]

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How To Avoid Social Media Dangers When Marketing To Parents
Parents
October 17, 2017
How To Avoid Social Media Dangers When Marketing To Parents

There’s no real conspiracy surrounding social media usage… But there are a number of social media dangers that can have catastrophic effects on your brand if you’re not careful how you use social media. Parents often feel the pressure to be perfect and to present a perfect life on social media, and brands feel the […]

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How To Attract Parents To Your Brand on Social Media
Parents
October 17, 2017
How To Attract Parents To Your Brand on Social Media

Once you have done the work to create a good foundation for your brand, you are ready to take your story to your target audiences. With over 2.3 billion people actively logging into some form of social media every day, you should definitely consider social media as part of your overall outreach strategy. Where mobile […]

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10 Easy Ways for Brands to Connect With Parents
Parents
October 17, 2017
10 Easy Ways for Brands to Connect With Parents

Like it or not, your customers have the power in your relationship with them. Not only do they make the final decision when it comes to purchase, but they are also connected 24/7 to a network of information, opinions – and options. With the tap of a finger they have the opportunity to compare pricing, […]

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6 Modern Marketing Tips to Help Brands Connect With Parents
Parents
October 17, 2017
6 Modern Marketing Tips to Help Brands Connect With Parents

Marketing is constantly changing. When you think about it, two of the main components are technology and people. Because of the development of new technologies, the way people interact with each other shifts. That means that brands have to shift their customer engagement strategies accordingly. When it comes to connecting with parents, there is an […]

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6 tips to help brands market to parents
Marketing, Parents, Strategy
August 24, 2017
6 tips to help brands market to parents

The mom and baby industry is saturated with brands (AKA there is a lot of noise you need to break through if you’re marketing) and more and more competitors are entering the market daily. How do you market to parents? It has become harder and harder for brands to connect with parents in a meaningful […]

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